24/7 Wall Street
Attendance to Diamondback games has declined by nearly a third in a 10-year span. But the Arizona Diamondbacks were on a roll 10 years ago, which helped fill stadium seats.
After coming off their 2001 World Series win, they won 98 games in 2002, making them the second-best team in the National League that year. Since then, however, the Diamondbacks have made it to the playoffs only twice: They lost the pennant series in 2007 and the division series in 2011. Despite this, the team recorded an operating profit of $27 million in 2012, which compared to eight-figure annual losses recorded in each year between 2003 and 2005.
10-yr. attendance decline: -32.0%
2002 W-L record: 98-64 (finished 1st in NL West)
2012 W-L record: 81-81 (finished 3rd in NL West)
League championships past decade: None
