By Jeff Bercovici | Forbes
When Mark Zuckerberg created Facebook, he designed it to be a nicer place than the real world. People you barely know are “friends”; people you have drinks with now and then, “close friends.” You get a notification if someone deems you a friend, but if they later think better of it and delete you, you’ll never know about it. You can approve of anything anyone does with the click of a button, but to register disapproval, you need to resort to words. And so on.
Sanding away the spiky bits of human interaction was a canny way of getting people to do all sorts of things online that they might feel uncomfortable doing in a non-virtual crowd — sharing baby photos, talking about surgeries and deaths in the family, bragging about their charitable work. But it appears not to have been a good method of getting them to have hard conversations about politics.