Lawn signs could sway votes in close elections, report says

Screen Shot 2016-01-05 at 10.17.41 AMBy Howard Fischer | Capitol Media Services/Arizona Capitol Times

They’re often seen as simple affirmations of support by backers.

And some say they’re little more than visual blight.

But there’s a new report that shows those lawn signs for candidates that pop up before every election actually can sway a few votes — perhaps just enough to change the outcome of a close election. And that surprised the researchers who conducted the experiment.

Alexander Coppock, one of the five researchers in the projects, said he and his colleagues started with the presumption that those small signs are likely a waste of money by candidates.

Continued:

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