Nothing about the most dramatic campaign in memory was a foregone conclusion. The inside story of the pivotal choices that got us to President Trump.
By Glenn Thrush | POLITICO
Brand is the be-all-end-all of Donald Trump. And the core of Trump’s brand is that squinty, jut-jowled, unreflective scowl, the Dirty Harry stare he insists on plastering everywhere — book covers, posters, his website—because it advertises his most marketable selling point: toughness.
But the people around the next president of the United States know he’s a lot more insecure than his blustery facade would suggest. And he had a moment of serious apprehension as he toed the diving board before his big leap into the presidential pool on June 16, 2015.
