The “Other” Road: Nostalgic motorists are rediscovering U.S. 80

**Photo courtesy Douglas C. Towne; Ocean-to-Ocean Bridge in Yuma, 2016. / Phoenix Magazine.**

Nostalgic motorists are rediscovering U.S. 80, a historic southern Arizona highway that has long been overshadowed by Route 66.

By Douglas Towne | Phoenix Magazine

Don’t believe the Route 66 hype. Although shelves of kitsch and a timeless tune written about Route 66 make it seem otherwise, the “Mother Road” is not the only fabled east-west, two-lane highway in Arizona. And it might not even be the most important.

Route 66’s popularity lies with the nostalgic freedom it represents. This mindset was highlighted in the early 1960s TV series Route 66, wherein pals Tod and Buz roamed America in a Corvette looking for adventure. But from a practicality viewpoint, “America’s Main Street” falls short. Starting in Chicago and ending at the Santa Monica Pier, Route 66 doesn’t provide coast-to-coast passage. American Heritage magazine named it the most overrated highway in October 2002. And the Route 66 TV series wasn’t even filmed on the actual road.

READ ON:

Share this!

July 31, 2018

Route 66

Additional Articles

First law protecting consumers’ brainwaves signed by Colorado governor; Paul Coble, intellectual property & artificial intelligence department chair at Rose Law Group, welcomes such measures

By Brad Brooks | REUTERS Colorado Governor Jared Polis on Wednesday signed into law the first measure passed in the U.S. that aims to protect the data

Hundreds of homebuilding permits issued in Apache Junction

(Disclosure: Rose Law Group represents Brookfield Residential and Lennar.) By Richard Dyer | YourValley More than 1,200 building permits for new single-family homes in Apache

Meritage launches new community in San Tan Valley

(Disclosure: Rose Law Group represents Meritage Homes.) By SanTanValley.com Meritage Homes, recognized as the fifth-largest public homebuilder in the United States, has officially announced the

Get Involved

Write a letter to the editor

Write a guest opinion

Submit news

Stay Informed

Rose Law Group pc values “outrageous client service.” We pride ourselves on hyper-responsiveness to our clients’ needs and an extraordinary record of success in achieving our clients’ goals. We know we get results and our list of outstanding clients speaks to the quality of our work.

Recent Articles

Shruti Gurudanti, Rose Law Group partner and director of corporate transactions, comments on: 5 steps to survive difficult VC funding

“Venture debt might not work for all startups but it’s definitely a very viable option for more mature startups to close the funding gap.” -Shruti

Here’s why business leaders need to embrace the AI revolution

Rose Law Group and firm Intellectual Property & Artificial Intelligence Department Chair Paul Coble urge businesses across all industries to assemble their AI team By AZ

Rose Law Group, firm Intellectual Property & Artificial Intelligence Department Chair Paul Coble urge businesses across all industries to assemble their AI team

By InBusiness Phoenix Innovative Scottsdale-based Rose Law Group, a full-service law firm that prides itself on hyper-responsiveness to clients’ needs urges Arizona business owners and leaders to take serious care with their company’s AI use. Weekly clients are seeking advice

Economist: If Pinal road tax not renewed, business will suffer

(Disclosure: Rose Law Group represents a coalition of property and business owners throughout Pinal County who have worked to bring new transportation infrastructure to the

BREAKING NEWS: Barrow Neurological Institute performed the procedure for Neuralink’s groundbreaking N1 implant

(Disclosure: Rose Law Group Founder and President Jordan Rose is a member of the Barrow Neurological Foundation Board of Trustees and is co-chair of the

Shruti Gurudanti, Rose Law Group partner and director of corporate transactions, comments on the importance of representations & warranties in M&A deals

“Reps and warranties are often one of the most heavily negotiated parts of a business sale agreement, and it’s critical for sellers to carefully understand

M	T	W	T	F	S	S
						1
2	3	4	5	6	7	8
9	10	11	12	13	14	15
16	17	18	19	20	21	22
23	24	25	26	27	28	29
30	31

The “Other” Road: Nostalgic motorists are rediscovering U.S. 80

Additional Articles

First law protecting consumers’ brainwaves signed by Colorado governor; Paul Coble, intellectual property & artificial intelligence department chair at Rose Law Group, welcomes such measures

Hundreds of homebuilding permits issued in Apache Junction

Meritage launches new community in San Tan Valley

News Categories

Get Involved

Stay Informed

Recent Articles

Shruti Gurudanti, Rose Law Group partner and director of corporate transactions, comments on: 5 steps to survive difficult VC funding

Here’s why business leaders need to embrace the AI revolution

Rose Law Group, firm Intellectual Property & Artificial Intelligence Department Chair Paul Coble urge businesses across all industries to assemble their AI team

Economist: If Pinal road tax not renewed, business will suffer

BREAKING NEWS: Barrow Neurological Institute performed the procedure for Neuralink’s groundbreaking N1 implant

Shruti Gurudanti, Rose Law Group partner and director of corporate transactions, comments on the importance of representations & warranties in M&A deals

Post Calendar

The “Other” Road: Nostalgic motorists are rediscovering U.S. 80

Additional Articles

News Categories

Get Our Twice Weekly Newsletter!