By Melissa Fittro | Scottsdale Independent
A plan crafted to enhance and showcase the town’s identity on its main thoroughfares seems to be a bit too over the top for some council members, who prefer more subtle and “understated” improvements.
While discussing the plan’s implementation on Thursday, Oct. 11, the Paradise Valley Town Council voiced its desire to move on from some proposed beautification improvements and updates in the Visually Significant Corridors Master Plan.
While ideas of decorated streetscapes and two street corner improvements are included in the Visually Significant Corridors Master Plan, Paradise Valley officials say they’re not sure it’s the right look for the municipality.
Besides crosswalk treatments at four town gateway entry and exit points, the town council moved to abandon a number of proposed beautification and infrastructure projects within the plan.