Why ‘this time it’s different’ for modular’s role in construction’s path forward: Predictability.
By John McManus | Builder
The question is rhetorical, and many of you have heard it.
Paraphrased, it’s this. “How can American builders continue to [stick-] build homes largely the way they have done so for the past 100 years, when the rest of the world’s builders have moved into a modern era of mostly building home structures in factories, saving labor, waste, and loss of precision and quality?”
By definition, a rhetorical question is posed for dramatic effect rather than to get an answer.
However, here, answers are important.
