By Steve Burks | AZBigMedia
Much of the focus for modern product design is on how the next generation will embrace a product or concept. Terms like Millennial or Gen Z are thrown around when retailers talk about attracting new customers, and their needs and wants are often at the forefront of how something is designed.
The changing demands of the customer are also at the front of mind for developers of senior living communities. As Americans age, the needs and preferences of those moving into senior living facilities change. The challenge for the modern senior living designer and builder is to anticipate what the next generation will want.
“If you think about our original communities, they were 100 percent independent living,” said Nicolle Blais, chief operating officer for Statesman USA, part of The Statesman Group of Companies. “When we started to see a changing need in our existing resident and incoming resident, we said, lets make some adaptations within the building and let’s offer assisted living. And then, let’s offer memory care and then let’s get creative with some of the lifestyle offerings that we have.