By Tom Scanlon | East Valley Tribune
With nearly 1,500 fast-selling houses built or planned and another 700 rentals, a place like Cadence at Gateway would be the big game in town in most cities.
But in southeast Mesa, it likely will always be known as “Eastmark’s little brother.”
Tim Brislin of developer Harvard Investments grimaced at that phrase.
“Certainty, Eastmark is the 800-pound gorilla out there,” Brislin said. “But our goal was never to be Eastmark. We from the get go said we need to distinguish ourselves from Eastmark, see what they’ve done and make improvements on them so we weren’t just competing with Eastmark head to head.”