Nikola unveils new brand to represent its hydrogen business

(Photo Via Nikola Corp.)

By Amy Edelin | Phoenix Business Journal

Nikola Corp. on Wednesday announced a new brand, Hyla, to represent its hydrogen business.
Nikola Corp. (Nasdaq: NKLA) has unveiled a new brand, HYLA, to represent its hydrogen business, the company announced on Wednesday.

HYLA encompasses Nikola’s energy products for producing, distributing and dispensing hydrogen to fuel its zero-emissions electric trucks and those of other manufacturers, Nikola said at a brand launch event attended by more than 300 people at its Phoenix headquarters.

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