Taylor Morrison’s 2024 playbook

Lily model at CantaMia Estrella, Photo via Taylor Morrison

(Disclosure: Rose Law Group represents Taylor Morrison.)

By Vincent Salandro | Builder

Taylor Morrison is poised for growth in 2024 and 2025. Efforts on business operations, including cycle time improvements, cost reductions, and product diversification, have positioned the home builder to capture growth opportunities moving forward, according to chairman and CEO Sheryl Palmer.

“Our strategic plan since becoming a public company over 10 years ago has been focused on building scale, diversification, and operating efficiency to deliver superior performance for our shareholders. The next leg of our strategic journey is focused on accretive growth,” Palmer told investors during Taylor Morrison’s fourth quarter earnings call.

“We believe the strength of our core land portfolio, financial health of our targeted consumers, and experienced teams will allow us to navigate the uncertainties that arise, while our healthy inventory levels, improving cycle times, and compelling sales and finance tools will allow us to meet our customers’ needs,” Palmer continued.

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