Inside Taylor Morrison’s big growth push

(Disclosure: Rose Law Group represents Taylor Morrison.)

By Vincent Salandro | Builder

Taylor Morrison will invest $12 billion over the next three yearsand open more than 600 communities as it pushes to close 20,000 homes by 2028. 

“Twenty-thousand units is a big number in today’s environment, but today’s market has nothing to do with where we’re going to be in 2028,” chief executive officer Sheryl Palmer told the company’s first-ever investors’ day. “The business is absolutely positioned to do 20,000 units in 2028.”

That would see the company post annual growth around 12% through 2028. It has about 90% of the lots it needs to hit that mark. The builder also shared how its product diversification, differentiation from peers, and customer-centric approach will help Taylor Morrison succeed in today’s uncertain environment and into the future. 

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