Blue Zones HQ opens in Scottsdale

(Disclosure: Rose Law Group represents Goodwill of Central and Northern Arizona.)

By Arizona Digital Free Press

Officials at Blue Zones Project Scottsdale recently held the grand opening of its local office in Old Town Scottsdale.

Earlier this year, HonorHealth and the city of Scottsdale joined forces to bring to life practices, policies and theory of why folks in certain areas of the world live much longer than others.

The program “Blue Zones Activate” is a three-phase program based on principles identified during a 20-year worldwide longevity study commissioned by National Geographic and detailed in the New York Times bestseller “The Blue Zones: Lessons for Living Longer from the People Who’ve Lived the Longest and The Blue Zones Solution” by Dan Buettner.

Scottsdale Mayor David Ortega; Vice Mayor Solange Whitehead; Councilman Barry Graham; Todd LaPorte, CEO of HonorHealth; Rob Cetti, president of CareAllies, a Subsidiary of The Cigna Group; Katrina Thurman, VP of Impact Strategy & Communication, Goodwill of Central and Northern Arizona were in attendance.

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