The Prescott Preservation Commission and the Yavapai County Board of Supervisors both recommended against a local push to rename the 100 block of South Montezuma Street as “Historic Whiskey Row.”
The final decision on the matter is now up to the Prescott City Council.
The Daily Courier reports The Whiskey Row discussion began in early September, when downtown businessman Dave Michelson presented the city council with a petition asking to rename the city street, saying the name change would help to solidify Prescott’s rich western history.
He and other downtown business owners say they often encounter tourists who ask about the location of Whiskey Row. Even though directional signs are in place at both ends of Whiskey Row, Michelson said out-of-towners frequently become confused by the street signs for South Montezuma Street.
And of the 24 businesses contacted, 12 were in favor of the name change; one was against it; and 11 did not respond.
