Peoria takes new steps in revitalization of Old Town

Peoria is working toward revitalizing its downtown-area./Independent Newsmedia/Philip Haldiman

By Philip Haldiman | Independent Newsmedia

City officials are moving forward in revitalizing and branding Old Town Peoria.

Planning Director Chris Jacques said next steps will involve two components — a comprehensive look at redevelopment options for the area and a branding and marketing strategy for the Old Town core.

A $146,450 contract was finalized with consultant Michael Baker International to work on the strategy to redevelop and brand the area.

Councilwoman Vicki Hunt, who represents the area, said she feels very positive about the prospects ahead for Old Town.

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