Hip hotel brand ‘Aiden’ continues global expansion in SCDL

By Rick McCartney | InBusiness Phoenix

Best Western® Hotels & Resorts today announced the opening of its newest Aiden hotel in Scottsdale, Arizona, offering travelers access to the pinnacle of boutique, resort and upscale lodging. A trendy boutique hotel with an urban, modern and sophisticated theme, Aiden @ Scottsdale North’s refreshing style is infused with unique elements that capture the city’s charisma and flair, providing an “only here” guest experience.

“Today’s travelers are not yesterday’s travelers. They seek a hotel with a pulse, and I believe our Aiden in Scottsdale hit the bullseye,” said Brad LeBlanc, Senior Vice President and Chief Development Officer. “Each Aiden hotel is uniquely customized to reflect the owner’s dream of what modern lodging should look like. The hotel owner and President and CEO of HD Hospitality, Nirav Patel, and his designers brought that vision to life when they transformed this hotel into a place to be seen, where guests can truly enjoy the energy of Scottsdale. Just like Aiden hotels across Asia, Europe and the U.S., this property is a one-of-a-kind charm.”


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