Stephen Lacey | GreenTech Media
In the U.S. solar industry, change is the only constant.
State markets have always moved up and down with shifts to solar incentive programs. Throughout it all, a handful of states have consistently stayed in the lead. But 2013 is bringing a new set of adjustments that are slowing top markets, while also boosting “hidden” growth markets where there was previously little demand.
So where should solar installers be looking next? That’s one of the topics we’ll be discussing at GTM Research’s U.S. Solar Market Insight conference in December. We’ll also use other sessions to understand exactly how companies are expanding by looking in detail at customer acquisition strategies, the future of PV hardware, crowdfunded solar models, and key installer survival strategies.
In order to set the scene, it’s important to understand the agents of change in top state markets — as well as the opportunities emerging in previously dormant states, which we’ll explore below.
If you’d like to discuss energy issues, contact Court Rich, director of Rose Law Group’s Renewable Energy Department at crich@roselawgroup.com
